Pre-Product Launch Business Case in Medical Devices
Business Challenge
Our client was planning on launching several new products to market and needed a flexible model to understand the impact on their bottom line.Solution Delivered
A series of easy-to-use business cases for both global and regional teams which allowed the client to quickly compare P&Ls across product launch and investment scenarios.Competencies Involved

New Product Development Business Cases

Salesforce Coverage and ROI Modeling

Market Sizing and Forecasting