Healthcare Categories
Published on
10 September 2023
Business Challenge
Our client was seeking to reinvigorate medical nutrition sales by taking a disease-specific approach but required a deeper understanding of the market and ecosystem to inform their strategy.
Solution Delivered
A comprehensive study of the medical nutrition market including patient journey, HCP segmentation/profiling, competitor analysis, and market sizing. Piloted in three countries and expanded to 10+ countries.
Competencies Involved
Learn MorePatient Journey
Patient & HCP Segmentation and Profiling
Competitive Analysis and Benchmarking
