Case Studies Bigger Icon Dermocosmetics

Shifting to a different business model in dermocosmetics

Dermocosmetics
Calendar

Published on

11 September 2023

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Business Challenge

Our client aimed to play in private dermatology practices and skincare clinics to increase sales but needed to understand ease of capture.

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Solution Delivered

A segmentation and sizing of both private dermatology practices and skincare clinics to assess the “how-to-win” in each segment as well as an analysis of existing competitors.

Competencies Involved

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HCP Profiling/Segmentation

Competitive Analysis and Benchmarking